Corporate Internet Branding is only Part of A Business Success
By Amanda Ayles - 1/4/2008
Gaining new clients that are excited about developing a corporate Web site, and are gung-ho to get started is a dream come true. Trust me - as a creative individual with a keen understanding of what the Web can do for a business - I know what I`m talking about. But oddly enough, I`ve found that clie...
Counterfeit Branding - Representing True Globalisation!
By Gaurav Bahirvani - 1/4/2008
From cigarettes to fashion accessories to food products to medicines, more than 50% of the global market are filled with counterfeited products. Do you realise that the Nike t-shirt that you are probably wearing right now may not even exist in the design portfolio of Nike Inc. It may have been produ...
How To Close The Sale
By Ramona Creel - 1/4/2008
So -- you?ve just gotten off of the phone with a potential client. You?ve explained what you do and how you can help them -- and they still didn?t end up hiring you. Where did you go wrong? You are EXPERIENCED, you are professional -- and yet you seem to have a hard time turning those leads into pay...
Formal Report
By Anthony Bush - 1/4/2008
A formal report collects and interprets data and reports information. It may, in the course of doing these tasks, include an analysis and make recommendations for a course of action. Reports are used to inform, analyze, and recommend. They are usually written in indirect order. These reports are oft...
Does Anyone Want My Business?
By Steve Waterhouse - 1/4/2008
This should have been simple. I had a 12 hour round-trip drive coming up and I thought I should get an oil change first. The car was over due and I felt it was really important to get it done before I left. So Friday morning I drove over to the local Jiffy Lube figuring they could do it quickly (You...
Dissatisfied with Your Job? Take Your Power Back!
By Doreen Banaszak - 1/4/2008
Apparently, there are all sorts of reasons to be dissatisfied with your job... Statistically, studies have shown that: -Lack of career advancement
-Lack of training
-Lack of direction from supervisors
-A challenging economy
-Lack of support from employers
(CareerBuilder.com) Some...
Improving Lead Generating and Conversation Rates: Think Like a Farmer
By Charlie Cook - 1/4/2008
John`s a freelance photographer in Ohio who called to tell me of his frustration with the advertising and promotional campaigns he has tried in the last couple of years. Each time he does a promotional mailing to his list of 10,000, he is lucky if he gets one or two inquiries. I had a similar call f...
Say What?!? Sales is a Profession?
By Brian Lambert - 1/4/2008
What exactly is the sales profession? Without a common dialogue and context for the sales profession, sales professionals and corporate executives who choose to engage marketing, sales, and customer service functions through a sales effort are often left scratching their heads when it comes to unde...
Getting The Job
By Dermot Fitzpatrick - 1/4/2008
You dash into the office 20 minutes late, you?ve split coffee down your shirt, your clothes are crumpled and you haven?t shaved nor brushed your teeth. You mumble an awkward apology before thrusting yourself into a chair in front of your potential employer. It is likely that you have cost yourself ...
Large One?
By Craig Garber - 1/4/2008
Here`s a proven, and truly easy way to start increasing your sales, immediately. All you need to do is add these 2 words to your selling system, and you`re good to go. In fact, this trick`s so good, I wish I could take credit for coming up with it, but the truth is, it comes from a little-known mark...
California Businesses Incorporating In Nevada
By Richard Chapo - 1/4/2008
California is a notoriously bad state to do business in. Regulations, worker?s compensation and tax issues overwhelm companies. Seeking relief, many incorporate in Nevada. Unless done carefully, this decision can lead to disaster. Doing Business - Jurisdiction Jurisdiction is a legal term used to de...
The Most Powerful Sales Statement You Can Make
By Dr. Gary S. Goodman - 1/4/2008
A few years back, a major tire company happened upon the strongest and most powerful sales statement anyone could make. Do you remember it? I?ll share it with you, later in this article. For now, let?s imagine that you want to date someone, to strike up a serious, meaningful relationship. What would...
Promote Your Products With A Press Release
By Lisa Maliga - 1/4/2008
Writing an effective press release is a way to draw attention to the products you sell and do so at a local level, nationwide and even get internationally. You don?t need to be a writer, but you need to clarify exactly what it is you are selling. All press releases embody the theory that you have s...
Creativity and Innovation Management ? Fast Feedback
By Kal Bishop - 1/4/2008
Creativity can be defined as problem identification and idea generation whilst innovation can be defined as idea selection, development and commercialisation. There are other useful definitions in this field, for example, creativity can be defined as consisting of a number of ideas, a number of dive...
Can Nurses Be Entrepreneurs?
By Tammie Mericle - 1/4/2008
Yes, Nurses can be entrepreneurs. In today?s market place nursing has a unique service to offer not only to hospitals but nursing homes, private care and doctor offices. We as nurses have the skill, knowledge and motivation to be successful entrepreneurs. Nurses are tired of being told how much our...
Choosing the Ideal Lighting Setup for the Studio
By Kenneth C. Hoffman - 1/4/2008
Many a photographer starting out would like to know what lighting
combination would work the best. A new studio has the advantage of starting with a new slate. Mimicking current studio setups may not always have the best arrangement because they sometimes have to make do with what was inherited...
How to Find a Teaching Job
By Laura Adams - 1/4/2008
Have you just completed your teaching degree and are looking to start your career? Are you a seasoned teacher who is looking for an exciting new challenge? Or are you a professional outside of the education industry who is looking to make a career switch to a teaching position? Finding a new teac...
Consistent Marketing Provides Big Rewards
By Alicia Smith - 1/4/2008
Being inconsistent when it comes to marketing your business can be a recipe for disaster. Nothing is more irritating to a potential customer than inconsistency. When we consciously create consistent messages, brands, systems and communications, our customers begin to relax and know that we are trus...
Stop Trying to Motivate Me! Part II
By Peter Hunter - 1/4/2008
Stop trying to motivate me!
Part II
Or
Why are you trying to make me angry Throughout our industries, both public and private, there persists a perception that motivation is a commodity to be handed out by the manager at his own discretion. Nobody seems to consider the effect of what would happen, ...
You Can?t Spell Networking Without Serendipity
By Scott Ginsberg - 1/4/2008
?Fear not to entertain strangers for by so doing some have entertained angels unaware.? This quotation is from the book of Hebrews, which means it probably has nothing to do with networking. Or does it? Networking is the process of sharing knowledge, helping others, and developing mutually beneficia...
Investing in Your Sales Team
By Dan Hudock - 1/4/2008
While there`s no easy answer to this question, there are a few basic points, known as the Training Discrepancy Model, which illustrate key areas that must be targeted for your company`s training investment to be 100% effective. First, think of a triangle. The points of the triangle will be Skills, I...
Banner Stands
By Damian Sofsian - 1/4/2008
The main aim of advertising is to project your product before the potential customers in an effective manner, update information on the product easily and in a timely way. One cost effective and efficient way to advertise your product is to use banner stands. Banner stands are portable, flexible str...
Selling Photos Locally (5)
By Keith Jones - 1/4/2008
As Selling stock photos is a long term investment,you`ll need an instant income.
You can make quite a lot of cash photographing local events,parties,functions
and of course weddings and Christenings.
(I even photographed a funeral once - by request !)
Portrait and child photography is fairly lu...
The Email Blow-Off
By Shamus Brown - 1/4/2008
This week`s article is my response to a question by Lisa Boudreau of ePresence.
"I cold call into Fortune 1000 companies, often times the admin will tell me to send the CIO, or whoever I`m calling, an email about who we are and what we do. I tend to think of emails as a last ditch effort, bu...
Countdown to Success : Twelve Things to do Twelve Months in Advance
By Susan Friedmann - 1/4/2008
When a show?s a year away, it may seem like you have lots of time to get ready. But appearances can be deceiving. Twelve months is not long, especially with all the pre-show planning, training, and preparation you?ve got to do. Here is a checklist of sixteen vital items that need to be done approxim...
Student Financial Guide is Your Guide to College Success
By Katie Spencer - 1/4/2008
The Student Financial Guide website is divided into categories pertaining to pre college resources, during college experiences, post college challenges, investing, news, and even a forum where you can chat with other members looking for advice or just wanting to chat. Preparing for college is very i...
Contract Cleaners ? A Guide For Businesses. Part 3
By David Andrew Smith - 2/15/2007
In this third part I will be looking at the remaining questions you should be asking of the commercial cleaning companies tendering for your cleaning contract.
Will the cleaning be supervised and how often?
If the contract only requires 1 ? 2 cleaners then inspections should be carried out weekl...
Personal Finance ? Why You Should Compare, Not Despair
By Rachel Lane - 2/5/2007
Sorting out your personal finances can be a tricky and exasperating time. Whether you are looking to obtain money through a loan, protect your finances with life insurance, medical, travel or car insurance, save some money through an individual savings account (ISA), apply for a credit card or a mor...
10 Habits of Highly Unsuccessful Business Owners and Managers
By Lorraine Pirihi - 2/3/2007
Do you spend every waking minute at work? Do you find it difficult to take time out for you? Are you constantly working in a mess?
The Small Business Owner
These people tend to be involved in every aspect of their business from being the bookkeeper, marketer, human resources manager, mediator, ...
Do You Want To Sell More? Then Stop Trying To Be Everything To Everybody!
By Eric Graham - 1/29/2007
I know you`ve heard this a thousand times, but from the looks of things few businesses are following the advice?
Far too many businesses (online or offline) define their target market as ?anyone with a pulse and a wallet.? (Not always in that order.)
You read their sales copy and it`s the same ...
RČ = EOC (Recruitment and Retention = Employer of Choice)
By Rick Johnson - 1/16/2007
Problems with staffing and retention may not be due to bad hires or a low unemployment rate. In fact, they may be related to poor management insight by not recognizing your employees as a core competency in your business strategy. Although employees may not fit the strictest definition of a core com...
Speaker Partnership Offers Trade Show Value
By Eileen McDargh, CSP, CPAE - 2/13/2006
Want to gain added exposure at a trade show? Consider sponsoring a professional speaker at the attendees meeting. But don`t just settle for a banner on the stage with your company name. There`s much more leverage you can get from a top flight professional speaker.
Having been the sponsored keyn...
Working at Home - The One Thing You MUST Know
By Trent Brownrigg - 2/9/2006
You will spend more time, effort, money, and headaches in the beginning of starting a home business than with practically anything else in your life. However, when it all comes together, the hard times will seem like a distant memory because it will all have been worth it.
DO NOT GIVE UP! DO...
How to Give a Great Speech
By Sandra Schrift - 2/4/2006
As a former owner of a National Speakers Bureau, I have learned from several thousand professional speakers "How to Give a Great Speech." Here are some techniques that I share with my coaching clients who want to become paid professional speakers or business professionals who want to deliver maste...
Online Business Broker: Stress Free Help Selling Your Business
By Jeff Smith - 1/25/2006
You`ve spent several months, perhaps years, putting everything you have into building a thriving, high-demand online business and now you have decided to sell your baby.
Thousands of businesses change hands everyday, oddly enough the channels you can use to get maximum price and exposure for you...
How About MANAGING Your Own PR?
By Robert A. Kelly - 2/11/2005
Please feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Word count is 995 including guidelines and resource box. Robert A. Kelly © 2003.
How About MANAGING Your Own PR?
It?s one thing ...
9/13
By Linda Lester - 1/22/2005
On Thursday, September 13, 2001, I went to facilitate a session with first line supervisors in a company for whom I had been consulting. It was the 6th week of a commitment of 10 weekly sessions.
Most of these supervisors had been promoted from a line position because they were good at their work...
Family Finance Beyond RRSPs
By News Canada - 2/12/2004
(NC)-Congratulations, you have contributed the maximum amount to your RRSP. So now what?
"At this point," says Anita Prescott, a certified financial planner (CFP) and Winnipeg-based financial adviser with CIBC Imperial Service, "it`s best if couples can work with a dedicated financial adviser to r...
